Surprising Winner As 'Beefsteak Club Malbec' Tops The Table As London's Favourite Home-Delivery During Lockdo

Alcohol on-demand delivery service 'Booze Up' unveils the nation's most popular lockdown tipple

London, Apr 4, 2020 (Issuewire.com) - In an unprecedented period of global uncertainty, the twists and turns of today's world have continued to deliver surprises, as London's premier on-demand alcohol delivery service unveiled the lockdown's most popular drink... The Argentinian Beefsteak Club Malbec!

In an eye-opening turn of events, the popular red has pipped other wines, lagers and spirits to the line, significantly outselling the likes of Stella, Fosters and Budweiser, to be named the London lock-down tipple of choice. Whilst 'Booze Up' confirms the Beefsteak Club Malbec has always been a popular choice for wine lovers in the capital, the company has seen a sharp upturn in Malbec sales, which have skyrocketed during the lock-down by a jaw-dropping 415%.

'Booze Up' founder Ashleigh Fletcher commented: "Whilst many brick and mortar business are facing indefinite closure and the most difficult period in a generation, online sales of 'essential' services have experienced strong double-digit growth as most of us are unable to leave home. As an on-demand service, we've seen a significant surge in orders."

Ashleigh continued: "Whilst wine has always been a popular drink for many, it's fair to say everybody here at 'Booze Up' was left astounded to see the Beefsteak Club Malbec run away with the title. It's vastly more popular than any other drink we offer and it seems a pattern set to continue!"

Perhaps not so surprisingly, the UK market has seen alcohol sales outpace groceries over the last 4 weeks, with online purchases of alcoholic drinks increasing nationally by 22% in March alone. It appears that for many Londoners, alcohol is considered as important as other household essentials - a thought reflected in the government's decision to include off-licences in the list of 'essential' businesses.

The 'Booze Up' on-demand service is available around the clock throughout London and aims to have orders delivered within 30 minutes. For more information or to place and order, please visit the official website at https://www.booze-up.com

About Booze-Up:

Fast, easy and affordable, Booze-Up aims to deliver alcohol, soft drinks and snacks within 15-35 minutes of an order being placed. Stocking well over 170 products that include a large beer delivery section, house, premium or platinum wine delivery, an extensive champagne menu, a selection of snacks and food, as well as pizza - all available for fast delivery across London, Surrey, Kent & Middlesex.

Media Contact

Booze-Up

[email protected]

0843 289 2930

https://www.booze-up.com/

Source :Booze-Up

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